Staying on Course with C12’s Five-Point Alignment Matrix

Aug.09.2017

The term “balanced scorecard” was introduced to the business world in 1992, revolutionizing how companies link current business practices, strategies, and actions to long-term goals. Today, more than 50% of larger U.S firms deploy the balanced scorecard methodology as a strategic planning and management system. Why? It forces leadership to focus more on strategy, results, …
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Writing Effective Mission and Vision Statements

Jul.24.2017

While no company succeeds or fails merely because of the existence and quality (or lack thereof) of their Mission Statement, it is also true that a firm’s shared commitment to a well-understood purpose can be a durable source of team strength and clarity! Get C12’s Guide to Writing Effective Mission & Vision Statements HERE 

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Shane & Shane Set to Lead Current ’17 Worship

Jul.17.2017

Multi-Dove award winning band Shane & Shane is set to appear at C12 Current ’17 this September 28-30. Current ’17 brings together the largest collection of Christian business owners and CEOs to gain insight into their business and their faith. It is open to current C12 members and non-members. The Texas-based band is lauded for …
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Can I Lead a Bible Study at My Company?

Jun.12.2017

    We know we can’t sit in our offices and read the Bible all day. We’re called to work diligently as stewards and servants, “as if working for the Lord” (Col 3:23). Daily, we have a unique and powerful opportunity to attest the truth and value of God’s written Word. How we honor God’s …
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Do You Know Why Your Customers Buy?

Jun.12.2017

Most companies know what their unique selling proposition is, but a dominant selling idea (DSI) is a stronger version of the concept – a unifying, energizing, focusing, trust-building, clutter-removing, lean-value-creating notion. It’s a motivating difference at the moment of the purchase decision that communicates our #1 position in a “desirable specialty” that’s important to our …
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2017 Mid Year Business Check- Up

Jun.05.2017

The year is half over – it’s an excellent time to stop and assess how you are doing and reflect on how your actions and leadership are impacting your business and faith. Take this quick check-up to assess your progress.  Are your best customers happy? Most companies get 80% of their business from 20% of their customers. …
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Churning or Building?

May.31.2017

Today, when selling, recruiting, purchasing, and investing can all be done with the click of a mouse, stakeholder loyalty is – more than ever before – the key to healthy long-term business success! In the internet age, loyalty still separates winning from losing companies. According to Fred Reichheld, pioneering author in the ‘loyalty’ field, “Building …
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Performance Reviews- Get your best to stay

May.31.2017

Performance review meetings should be a time of mutual review and planning.  You and your employee should come to the meeting prepared to discuss what has happened in the time since the last meeting and what you would like to see between this one and the next.   To encourage this result and create an …
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Staying on Course with C12’s Five-Point Alignment Matrix

May.30.2017

The term “balanced scorecard” was introduced to the business world in 1992, revolutionizing how companies link current business practices, strategies, and actions to long-term goals. Today, more than 50% of larger U.S firms deploy the balanced scorecard methodology as a strategic planning and management system. Why? It forces leadership to focus more on strategy, results, …
READ MORE »

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